World Tourism Day: Tourism – Celebrating Diversity

The 27th of September is significant for a couple of reasons. First, it is the anniversary of the establishment of the UNWTO. It also falls between the the end of the northern hemisphere high season and start of the same in the the southern hemisphere, a time when a large part of the entire planet is engaged in activities related to tourism.

As described by the UNWTO, “The main purpose of World Tourism Day is to foster awareness among the international community of the importance of tourism and its social, cultural, political and economic values.”

World Tourism Day 2009

The World Tourism Day theme for 2009 is Tourism – Celebrating Diversity , hosted by the country of Ghana .

“This year’s theme focuses on the world’s cultural wealth and the important role sustainable tourism plays in revitalizing local traditions and making them flourish as they cross other cultures,” says the UNWTO website.

“Every region of the world is distinct and thus has something both to offer and gain through travel and tourism, particularly less developed nations. It is the responsibility of industry stakeholders to harness these opportunities whilst facing the long term challenges engendered by travel and tourism.”

whl.travel in Action

The following is a cursory review of just four of the activities being undertaken by whl.travel partners across the globe in conjunction with World Tourism Day 2009.

whl.travel local partner in Mauritius : “We have decided to go paperless. We are asking all our suppliers not to send invoices by postal service thus saving paper, envelopes and stamps – saving trees and nature. We are also asking them to please consider donating the savings to a project in their vicinity. We ourselves are working on ways to save on paper and looking for a project to support.”

whl.travel local partner in Morro de São Paulo , Brazil: “In Morro de São Paulo, there will be an event at Hotel Village Paraíso Tropical at 6pm. At this event, each unit of the local College of Tourism will present views on the development of tourism to government representatives. The meeting will also see a presentation of the local culture ( maculelê ) and be followed by a debate among the participants.”

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